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Nurx vs Winona: Which Is Better?

Head-to-head comparison of Nurx and Winona based on our independent scoring across trust, value, experience, product range, and reputation — plus real pricing for the treatments they both offer.

Our Verdict

Winona scores higher overall in our independent evaluation (74.5/100 vs 70.5/100), leading on value, experience, reputation. Nurx comes out ahead on product range.

Nurx logo
71
Nurx
Good

Women's health telehealth for birth control, STI testing, and dermatology — with both insurance and cash-pay options.

Visit Nurx
Winona logo
75
Winona
Good

Women-focused telehealth delivering personalized bioidentical hormone replacement therapy for menopause, with in-house compounding pharmacies, serving 37 states.

Visit Winona

Score Breakdown

DimensionNurxWinona
Overall Score70.5/10074.5/100 ✓
Trust & Safety30%70/10070/100
Value25%72/10075/100 ✓
Experience20%70/10085/100 ✓
Product Range15%70/100 ✓65/100
Reputation10%70/10080/100 ✓

At a Glance

Founded20152020
HeadquartersSan Francisco, CAAustin, TX
Publicly tradedNoNo
Treatment categories45
Treatments listed512
Starting price$15/mo$9/mo

Pricing Where They Compete

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

CategoryNurxWinona
Women's Health$15–$25
Birth Control (generic)
$9
DHEA Capsules
Dermatology$15–$30
Acne Treatment
$50
Estriol Face Cream with Tretinoin
Sexual Health—$79
Sildenafil Arousal Cream (per order, not monthly)

Nurx

+Accepts insurance in addition to cash-pay — birth control can be $0 copay
+Strong reputation in birth control and women's health
+STI testing kits shipped discreetly
−Owned by Remedy Meds since the Thirty Madison acquisition completed in late 2025, which puts Remedy Meds, Nurx and Keeps under one owner
−A $3 monthly support fee is charged in any month an order is processed, and is not shown in the advertised prices
−Consult fees billed separately per category ($28/yr birth control, $40 acne, $59 mental health) — advertised prices aren't all-in
Read the full Nurx review →

Winona

+Vertically integrated: in-house compounding pharmacies, proprietary EHR, employed physicians
+Strong patient satisfaction: 4.6/5 Trustpilot with 6,000+ reviews, 80% report symptom relief in 3 months
+Accessible pricing: $54-$149/mo for core HRT with free consultations and shipping
−Billing runs every 28 days on monthly supplies, which is 13 charges a year rather than 12
−Six of the hormone products and DHEA are advertised as a 'from' price, with dose-level pricing visible only after an intake, so the figures here are floors rather than what most patients pay
−No insurance billing — entirely out-of-pocket (though HSA/FSA accepted)
Read the full Winona review →

Nurx vs Winona — FAQ

Is Nurx better than Winona?

▾

Winona scores higher overall in our independent evaluation (74.5/100 vs 70.5/100), leading on value, experience, reputation. Nurx comes out ahead on product range.

Is Nurx or Winona cheaper?

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Winona has the lower starting price (from $9/mo vs $15/mo for Nurx). Starting prices are for the cheapest treatment each offers — compare the specific treatment you need, and check what each price includes.

What do Nurx and Winona both offer?

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Both platforms treat Women's Health, Dermatology, Sexual Health. Nurx covers 4 treatment categories total and Winona covers 5.

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