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71
Good
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Rula Review

Insurance-first virtual therapy and psychiatry network (formerly Path Mental Health) taking 100+ plans in all 50 states, with published self-pay rates of $150 per therapy session and $175 per psychiatry follow-up.

500-1,000 employeesReviewed Nov 4, 2026
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Is Rula legit? Our verdict

Rula rates good: 71/100 in our independent evaluation. Treatment starts at $150/mo (Individual Therapy (video)). It stands out most for trust & safety.

Website
rula.com
Trust & safety
78/100 (Very Good)
Available in
All 50 states and DC.
Price
Treatment starts at $150/mo (Individual Therapy (video)).
Reviewed
Nov 4, 2026

What we like

+In-network with 100+ insurance plans; Rula reports an average copay of $15 per session
+Self-pay rates are published with no subscription: $150 per therapy session, $165 for couples or family
+Therapy and psychiatric medication management in one network, including couples, family and teen care
+4.5/5 on Trustpilot across roughly 4,350 reviews
+No FTC, privacy or class-action matters found

What to watch

−Self-pay therapy at $150 per session adds up to about $600 a month for weekly visits
−BBB complaints cite insurance charges billed weeks or months after a session
−Video sessions only; no messaging-based therapy plan
−Psychiatry self-pay starts with a $225 intake before the $175 follow-ups

Full Review

Rula, which rebranded from Path Mental Health in 2024, runs a national network of licensed therapists and psychiatric clinicians delivering video visits for individuals, couples, families and teens, plus psychiatric medication management. It is built around insurance: it accepts more than 100 plans including Aetna, Anthem, most Blue Cross Blue Shield plans, Cigna, Optum, Oscar and UnitedHealthcare, and says its average copay is $15. Self-pay is published and simple, with no subscription: $150 per individual therapy session, $165 for couples or family sessions, and $225 for a 60-minute psychiatry intake followed by $175 per 30-minute follow-up, with HSA/FSA accepted. The company raised a reported $125M+ Series C in 2024 at about a $1.3B valuation, and no FTC, privacy or class-action matters turned up in research. Trustpilot rates it 4.5/5 on about 4,350 reviews, while BBB complaints center on insurance charges that arrive weeks or months after a session.

Last researched: Nov 4, 2026

How much does Rula cost?

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

TreatmentCategoryPrice/moIncludesNotes
Individual Therapy (video)Mental Health$150–$600
● Consults○ Lab work○ Shipping
$150 per session self-pay ($150-600/mo from monthly to weekly sessions); average $15 copay with in-network insurance
No subscription needed
Couples & Family Therapy (video)Mental Health$165–$660
● Consults○ Lab work○ Shipping
$165 per session self-pay ($165-660/mo from monthly to weekly sessions); insurance may cover
No subscription needed
Psychiatry & Medication ManagementMental Health$175–$225
● Consults○ Lab work○ Shipping
$225 for 60-minute intake, then $175 per 30-minute follow-up self-pay; medication billed by your pharmacy
No subscription needed

Score Breakdown

78
Trust & Safety (30%)
68
Value (25%)
72
Experience (20%)
62
Product Range (15%)
72
Reputation (10%)
Trust & Safety78/100
Value68/100
Experience72/100
Product Range62/100
Reputation72/100

Rula — Frequently Asked Questions

Is Rula legit?

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Rula rates good overall (71/100) in our independent evaluation, with a trust & safety score of 78/100 (very good), based on FDA compliance, licensing and pricing transparency. Reviewed Nov 4, 2026.

How much does Rula cost?

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Treatment starts at $150/mo (Individual Therapy (video)). Exact pricing varies by treatment; the pricing table above lists each product. Prices were last verified Nov 4, 2026.

Which states does Rula serve?

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Rula is available in all 50 states and DC.

Does Rula require a subscription?

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No — none of the Rula plans we track require a subscription.

What does Rula treat?

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Rula offers treatment in: Mental Health.