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Lemonaid Health vs Noom: Which Is Better?

Head-to-head comparison of Lemonaid Health and Noom based on our independent scoring across trust, value, experience, product range, and reputation — plus real pricing for the treatments they both offer.

Our Verdict

Lemonaid Health scores higher overall in our independent evaluation (66.1/100 vs 59.8/100), leading on value, product range. Noom comes out ahead on trust & safety, experience, reputation. Noom has the lower entry price (from $49/mo vs $129/mo), so the better value depends on which treatment you need.

Lemonaid Health logo

A long-running, broad-scope telehealth generalist now operating under new nonprofit ownership following 23andMe's 2025 bankruptcy.

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Noom logo
60
Noom
Fair

Psychology-driven digital weight management platform combining behavioral coaching with GLP-1 medication prescribing, valued at $3.7B.

Visit Noom

Score Breakdown

DimensionLemonaid HealthNoom
Overall Score66.1/100 ✓59.8/100
Trust & Safety30%62/10065/100 ✓
Value25%68/100 ✓60/100
Experience20%65/10070/100 ✓
Product Range15%80/100 ✓35/100
Reputation10%55/10060/100 ✓

At a Glance

Founded20132008
HeadquartersSan Francisco, CAPrinceton, NJ
Publicly tradedNoNo
Treatment categories42
Treatments listed58
Starting price$129/mo$49/mo

Pricing Where They Compete

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

CategoryLemonaid HealthNoom
Weight Loss / GLP-1$129–$399
GLP-1 Weight Loss Program
$17–$43
Noom Weight (Behavioral Only)

Lemonaid Health

+Broad national telehealth generalist spanning sexual health, weight loss, hair loss, mental health, women's health and primary care under one account.
+Low-friction ED pricing: a single $25 consult covers up to 12 refills, with generic medication priced from $2/pill.
+More than a decade of operating history (founded 2013) with an established patient base and four regional medical groups providing licensed physician coverage.
−Ownership in flux: 23andMe acquired Lemonaid for roughly $400M in 2021, then filed for bankruptcy in 2025 and sold it to nonprofit TTAM Research Institute for approximately $10M — patients have no visibility into whether care continuity, medical staffing, or data handling changed under the new owner.
−Full pricing for most services beyond the advertised ED and GLP-1 offers is not published and only appears after intake.
−Trustpilot reviews cite inconsistent provider conduct, including reports of rude or dismissive clinicians and at least one unexplained prescription refusal for a long-term patient.
Read the full Lemonaid Health review →

Noom

+Best-in-class behavioral change platform with published clinical backing and 4.7-star App Store rating
+Multiple GLP-1 price tiers including unique microdose program from $49/mo
+Strong brand recognition: $3.7B valuation, 18 years of operation, backed by Sequoia/Silver Lake
−$56M class action settlement over autorenewal/cancellation practices; BBB 'D' rating with 1,200+ complaints
−Coaching quality criticized as automated/templated rather than personalized
−Microdose tiers are priced per-plan rather than flat, so the advertised low price is not the price most patients pay
Read the full Noom review →

Lemonaid Health vs Noom — FAQ

Is Lemonaid Health better than Noom?

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Lemonaid Health scores higher overall in our independent evaluation (66.1/100 vs 59.8/100), leading on value, product range. Noom comes out ahead on trust & safety, experience, reputation. Noom has the lower entry price (from $49/mo vs $129/mo), so the better value depends on which treatment you need.

Is Lemonaid Health or Noom cheaper?

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Noom has the lower starting price (from $49/mo vs $129/mo for Lemonaid Health). Starting prices are for the cheapest treatment each offers — compare the specific treatment you need, and check what each price includes.

What do Lemonaid Health and Noom both offer?

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Both platforms treat Weight Loss / GLP-1. Lemonaid Health covers 4 treatment categories total and Noom covers 2.

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